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Hyderabad, The Happening City
Over past few weeks, we were understanding the footfalls in the shopping areas and Malls, what we witness today a changing atmosphere around the city of pearls, Hyderabad. During my recent visit to Lifestyle store group of young girls aged around 14 – 15 years were shopping, among the other side the young generation boys and girls today preferring only Brands to wear, I was checking out with one of the boys in Splash showroom in Begumpet, who is picking up a tee @ 899 for a night party for his fiends birthday.
I Still remember My Dad had bought me a Bata Shoes @ 99 and shared a price with half a dozen people that ” My son wear Rs.100 shoes for his school” today children shoes is costing not less than 3000 – 15000 rupees, Variety, Options & availability making end consumers to buy and growing aspirations making people to spend. I was valuing young generation people they are worth not less than a lakh a rupee. 1500 – 2000 $ by calculating the Phones they use, accessories they wear and kind of transport they use.
Very known local electronics chain sold Apple phones creating a record sales and 75% of customers are young people in the bracket of 15 – 18 yrs. old, when contacted the parents they say it is right option for younger generation to know and understand the technology. a recent launch of Italian sport bike Beneli second stylish two – wheeler in a row with Triumph & Harley Davidson price is the same but options available for all. I was the witness for the display of Formula One Car demonstration on Tank bund people who have come to witness the event got surprised to see all the best worlds cars & Bikes owned by Hyderabad’s.
more and more number of retailers and e-commerce companies are looking forward to start their operations in terms of logistics and back-end operations, the new demand of go down spaces are increasing, in coming years we will witness remote shopping……..